That was the word ascribed to self-publishing a children's book in a recent discussion on a children's publishing thread that I follow on LinkedIn.
I recently addressed this conception of self-publishing on another Slow Stir post here. Although I can say that self-publishing is many things. Brow-beating. Lonely. Frustrating. Satisfying. And certainly THE-HARDEST-THING-I'VE-EVER-DONE. One thing I can not say, based on my experience, is that it has been toxic. And I don't think I could say self-publishing would be toxic for anyone, provided they have done their homework and have become a seasoned writer.
Self-publishing does more than give you a book to hold in your hands. In fact, I have come of up five benefits.
It puts you in front of readers. Or perhaps I should say, at least one. But with time, persistance, and hard work, maybe a bit more.
It shows you where you can help fill in the gaps in roles that a traditional publisher might not be fulfilling for you if/when you enter a contract with one. And in the event that you need or will want to help drive marketing, you'll have the confidence to do so.
It helps establish you in the marketplace. As in any business, who you know and how you treat people and how people have come to know and respect you can make all the difference in the world. Why not start networking with others who are involved in a side of life you love? Why not starting helping and learning from one another? If you want to read about what cross-promotion and networking can do in business, read this post here.
Self-publishing amounts to an addendum, an accomplishment, a supplement to your writing platform. It can be a resume builder (if you choose to look at it that way), which can only work to help you in future projects down the road.
As with anything that comes along in life, it all adds up to what you make of it. Choosing to self-publish my books has opened doors to a readership I never would have found if I had sat around waiting for a traditional publisher to decide that my books made a match in Heaven with them. I’ve earned reviews from readers saying they want to read more of my work, which I only could have dreamed of seeing in print had I waited. I have won awards that have boosted my confidence to continue on this path. And rather than put time and money into submissions that may never receive a response (simply because that is the way much of NY does business), I’ve put my money (and less of it) into putting my books into publication. It has all been worthwhile.
Would I welcome that contract from a traditional publisher? Yes, simply because I know any business is easier when you’re not in on it alone. But I have no control over NY. I only can control what I choose to do. My choices have not been toxic, and I’m glad I didn’t read such opinions prior to getting started. Without knowing what I know now, I might have been deterred.
The bottom line is, when it comes to publishing—wherever your pursuits lead, make the best of it, and leave the worrying behind.